Page 12 - LPG August 2018 Newsletter

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The Luxury Report August 2018 Luxury Products Group
THE RIGHT FIT
ProSource makes sure it partners with likeminded vendors. All the company’s main partner vendors are LPG vendor members, including Brizo, DXV, Jason International, Cal Faucets, Americh, Elkay, Blanco, Nikles, Kichler, Icera and Victoria & Albert.
“In the plumbing industry, relationships are everything, including customers, employees, reps as well as manufacturers,” Martin says. “The supplier to manufacturer relationship should be a two-way street in terms of the partnership. The relationship is heightened with connection to a buying group and for us that’s LPG.”
Martin adds her company bene ts greatly from LPG membership on a number of fronts, particularly during the buying group’s annual meeting where all showroom members are required to bring a principal and a showroom salesperson.
“The salesperson is able to meet directly
with the upper management of the vendor members,” she explains. “It’s invaluable. And
all the salespeople who represent all parts of the country are able to brainstorm together with ideas and issues; seeing that they all experience similar showroom situations. They also are able to see they can make a difference in our industry. It’s so true how important the relationship is between the sales staff and the manufacturer. The power of a product sale rests in the hands of the showroom salesperson.”
Hoggard says ProSource focuses on the in- showroom customer experience, as well as making sure each showroom features the latest luxury kitchen-and-bath products on the market. “We have the hottest new nish everybody is raving about such as black-nickel and unlaquered brass or our out-of-the-box elevated dog wash. We want to spark the imagination as our customers shop.”