Page 24 - LPG August 2018 Newsletter

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The Luxury Report August 2018 Luxury Products Group
we sell,” noted Vincent. “Graff is one of very few fully vertically integrated operations that truly controls each process step from our beautiful, unique designs all the way through the luxurious end products.”
Privately owned by Meridian Group, GRAFF
is headquartered in Milwaukee, Wis., and
has built a globally recognized brand with showrooms, distribution, sales and marketing operations throughout the world. More than 1,000 dedicated professionals worldwide are af liated with the company.
Vincent, who was named to his position
at GRAFF in late 2017, is responsible for managing the organization’s North American retail sales structure and works closely with their experienced teams. Their goal — driving market growth by developing and executing the appropriate sales strategy, providing
outstanding sales support, and developing long-term, trusting customer partnerships.
“GRAFF strives to be a brick and mortar organization,” Vincent explained. “We want to focus support on our showroom customers and continue providing industry-leading designs, quality and the highest level of luxury and support as expected from a GRAFF product.
“Our customers are our biggest motivator. We will continue bringing new product solutions, driving brand awareness and creating new channels for growth. It is always very motivating to see and hear our customers’ excitement when we present new products and initiatives. And seeing our customers gain new project opportunities and sales organically through our strategy and sales & marketing efforts is a big motivator and very rewarding.”